Create a buyer persona
Choose New on Personas to create an Untitled persona and open Configure.
2 steps · About 2 minutes
Open Personas
Open Personas. New sits in the header if you can create personas. There is no create dialog. New starts the persona immediately.
Choose New
Choose New. Growf creates a persona named Untitled with status New and opens Configure. The first step asks for a DMU role, an ICP, and at least three job titles. Do not click Next through the later AI steps during capture u2014 those start generation jobs. See Configure a buyer persona for that walk.
FAQ
Why is there no name field before I start?+
New does not open a form. It creates Untitled and sends you to Configure. You name the persona on Extra details (or on the overview later).
I do not see New.+
New needs persona create. Ask an admin.
Can I finish create without an ICP?+
You can create the Untitled row. You cannot leave step 1 of Configure without an ICP, a DMU role, and three job titles. Create an ideal customer profile first if the picker is empty.