---
title: "How to create marketing content in Growf"
description: "Start a social post, article, ad, email, or website piece from Content, so the draft opens in the editor ready to write."
url: "https://www.growf.io/resources/guides/create-content/"
language: "en"
---

# Create marketing content

[![Wesley Blokhuis – CEO Growf](https://www.growf.io/media/uploads/2026/08/Wesley-Blokhuis-CEO-Growf.jpeg?width=104 "Wesley Blokhuis – CEO Growf")](https://www.growf.io/auteurs/wesley-blokhuis/)

[Wesley Blokhuis](https://www.growf.io/auteurs/wesley-blokhuis/)

CEO

[](https://www.linkedin.com/in/wesley-blokhuis-32642459/)

Start a social post, article, ad, email, or website piece from Content, then write it in the editor.

Content is the workspace list for marketing drafts. Anyone with create permission can add a piece. Teammates see the same list.

3 steps · About 3 minutes

1

## Open Content

Choose Content in the sidebar. The table lists every piece in this workspace, including KB Feedback Sample from capture seed. Use New when you want a new draft. New folder is a different control — see Organize content in folders.

![](https://app.growf.io/knowledge-base/create-content/open-content.webp)

2

## Open New content

Choose New. New content asks which type to start with: Social post, Website content, Advertisement, Email, or Article / blog. Pick a type. Growf creates an Untitled draft and opens the editor. Website content and Email have no editor yet.

![](https://app.growf.io/knowledge-base/create-content/open-new-content.webp)

3

## Create an Article / blog

Choose Article / blog. Growf opens the draft. The title starts as Untitled. Rename it in the header — that name is for you and the team, not the public headline. For a social post you first choose who publishes (identity required, persona optional), then Start writing. An article can start at once; a persona is optional for tailored help.

![](https://app.growf.io/knowledge-base/create-content/create-article.webp)

## FAQ

I do not see New on Content.+

You need permission to create content. Ask a workspace admin. New folder is a separate button and does not create a post.

Which type should I pick?+

Social post and Advertisement go to connected channels. Article / blog is a long-form editor with headings and lists. Email and Website content create a row but have no editor yet.

Why is the new piece called Untitled?+

New starts a blank draft. Click the title to rename it. The name is internal. Write the public text in the editor.

What do I do after I create a draft?+

Write the body, then use the Content assistant or Strategy tab if you want help. Assign an identity and channels for social posts before you schedule. See Edit marketing content.